eXensys Customer Relationship Management (CRM) is a comprehensive and Web based
solution. It provides seamless integration of every business function that touches
the customer, viz., marketing, sales and customer service. Built on Microsoft
.Net platform, eXensys CRM is extremely flexible and scalable. eXensys CRM provides
some of the industry-specific features and the best business practices making it
the ideal choice across different business domains.
CRM is also defined as the practice of using information gathered through customer
interaction to strengthen the relationship a company has with that customer. CRM
applications provide businesses with tools and techniques to identify the customer
needs and behavior and thus help in delivering value to those
customers.
Why eXensys CRM?
eXensys CRM enables you to drive rapid user adoption and productivity through a
unified and intuitive Web based user interface that delivers robust CRM functionality
uniquely tailored for your business users.
eXensys CRM automates marketing, sales and service functions spanning across marketing
plan, campaigns, events, leads, opportunities, accounts, contacts, activity management,
forecasting, quotes, contracts, orders, service requests and invoices.
eXensys CRM enables you to reduce the total cost of ownership by offering an effective
and comprehensive sales life-cycle management solution. The solution helps businesses
to align people, process and technology across organizational boundaries.
eXensys CRM helps your enterprise to align activities with revenue goals, increase
bottom line profits and enhance customer response. The solution provides a 360 degree
view of your revenues, account status and your sales team’s performance, and helps
you take faster and better decisions.
Increasing pressure of competition, declining customer loyalty and greater comparability
of products are making companies think about new strategies. Recognizing the needs
and requirements of customers at an early stage are becoming an ever more important
success factor. To speed up customer acquisition, increase customer satisfaction
and retention, and the company profit, it is necessary to develop a customer centric
business model linking back and front office around the three pillars that are sales,
marketing and
services.
To be usable, a CRM solution needs to be technically integrated and therefore requires
consistent shared customer repository to exchange data between all the three areas
and analytic capabilities to optimize customer value. Successful companies are therefore
focusing on customers in their corporate organization and process.